On November 27th, 2013, Augmented Pixels presented an augmented reality installation of M4 Sherman Tank at the Ghost Army Exhibition, which took place at the Embassy of the United States in Luxembourg. The Augmented Reality exhibit was created for Suzan Brazer, the CEO of LionShare Media, who helped get the film to Luxembourg.
The event at the Embassy consisted of the European Film Premiere of Rick Beyer’s acclaimed WWII documentary The Ghost Army, as well as an exhibit of original art created by the soldiers from this remarkable unit.
The Ghost Army was a top-secret group of 1,100 GI’s from the 23rd Headquarters Special Troops who used creativity, inflatable tanks, and recorded sound effects to stage battlefield deceptions during World War II. They had been specially recruited from art schools, advertising agencies and other artistic venues. Ghost soldiers used their artistic talents and imaginations to trick the German Army.
Augmented Pixels helped visualize the inflatable M4 Sherman tank, the Ghost Army’s trademark tool of visual illusion. The 23rd Headquarters Special Troops were equipped with a few hundreds of them, bringing fear to German troops. The tanks were built from inflatable tubes and covered by a skin of neoprene. Today the a tank was visualized with a help of image recognition and augmented reality technology. By pointing camera of a mobile device at the insignia of the 23d Headquarters Special Troops exhibition visitors could see a real size tank in the yard of the Embassy.
About Augmented Pixels Co.
Founded in 2010, Augmented Pixels (ex. AR23D) is one of the leading developers of Augmented Reality technology for mobile devices. Its product line contains games, AR browser and B2B solutions for retail, real estate, marketing and media.
About LionShare Media
LionShare Media is an immersive mobile media studio, which focuses on developing mobile games that use Augmented Reality (AR) and GPS technology. LionShare is working with innovators and developers from around the world to develop first-to-market apps that monetize, scale and drive revenue.